diamonds news marketing
Rapaport Group appoints new chief diamonds marketing officerLazare Kaplan names sales directoroktober 12, 2009 found at nationaljewelernetwork.comRamat Gan, Israel--The Rapaport Group has announced that Alissa Goren, former
head of marketing for the Israel Diamond
Institute, has joined the group as its new chief marketing officer. "As the economy in general, and the diamond jewelry business in particular, slowly begin to come out of the recession, we at LKI made the decision to dedicate additional resources to work closely with our historical customer base in the United States--the committed quality-oriented jewelry stores," Charles Rosario, senior vice president of LKI, said in a release announcing the appointment. "Fernando has the enthusiasm, professional experience and business understanding to work in close cooperation with our customers and potential customers to develop and implement the new opportunities for them as well as for LKI in these challenging times present. While we welcome and actively participate in the newer overseas market, we should not forget that U.S. consumers sill represent close to 50 percent of global diamond demand."
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