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Retail Marketing NewsSunPower Names Brad Davis as Chief Marketing Officer
Aschenbrenner Appointed Vice President, Corporate Strategy found at money.cnn.com
Pr Newswire October 22, 2007
SAN JOSE, Calif., Oct. 22 /PRNewswire-FirstCall/ -- SunPower Corporation , a Silicon Valley-based manufacturer of high-efficiency solar cells, solar panels and solar systems, today announced that marketing and brand veteran Brad Davis has been appointed SunPower's chief marketing officer (CMO). In this newly created CMO position, he is responsible for driving SunPower's overall brand and communications strategies.
"We are extremely pleased that Brad has agreed to join SunPower as we continue to build the industry's leading solar brand," said Tom Werner SunPower CEO. "Brad has a proven track record and we're looking forward to his leadership as a member of our executive team." "I am also pleased to announce that Peter Aschenbrenner will be assuming a new role as vice president, corporate strategy," continued Werner. "In this position Peter will have responsibility for strategy, business development, and management of SunPower's product portfolio. Peter has been the primary architect of SunPower's strategy since 2003, and with three decades of solar industry experience he is uniquely qualified to help us capitalize on emerging global opportunities." About SunPowerSunPower Corporation designs, manufactures and delivers high-performance solar electric systems worldwide for residential, commercial and utility-scale power plant customers. SunPower high-efficiency solar cells and solar panels generate up to 50 percent more power than conventional solar technologies and have a uniquely attractive, all-black appearance. With headquarters in San Jose, Calif., SunPower has offices in North America, Europe and Asia. For more information, visit http://www.sunpowercorp.com . SunPower is a majority-owned subsidiary of Cypress Semiconductor Corp. . SunPower is a registered trademark of SunPower Corp. Cypress is a registered trademark of Cypress Semiconductor Corp. All other trademarks are the property of their respective owners. RELATED: See Ken Banks (KAB) retail Marketing video, who has more than 30 years of retail marketing experience and consults with retailers, media groups, trade organizations and advertisers to create strategies and programs, some using digital technology, to better position themselves with today's changing customer needs. Retail Business Solutions selects SeeWhy for real time fraud service offering
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